{"id":6564,"date":"2017-01-12T08:55:00","date_gmt":"2017-01-12T07:55:00","guid":{"rendered":"https:\/\/123emprende.com\/blog\/index.php\/2017\/12\/01\/el-metodo-de-lean-startup\/"},"modified":"2022-01-10T16:58:46","modified_gmt":"2022-01-10T15:58:46","slug":"el-metodo-de-lean-startup","status":"publish","type":"post","link":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/","title":{"rendered":"El M\u00e9todo de Lean Startup"},"content":{"rendered":"<p>Eric Ries<\/p>\n<p>Este libro contempla metodolog\u00edas empresariales adaptadas a la extrema incertidumbre del entorno actual, caracterizado por el constante cambio tecnol\u00f3gico y en los comportamientos de los consumidores.<\/p>\n<p><strong>El m\u00e9todo Lean Startup<\/strong> implica acortar el ciclo de desarrollo del producto y permite entender cuanto antes qu\u00e9 es lo que realmente quieren los consumidores. El libro parte de la premisa que al crear una empresa no tenemos ni idea de qu\u00e9 quiere el cliente, por lo que construir un producto basado en las hip\u00f3tesis del propio emprendedor no tiene mucho sentido. Es mucho mejor crear un producto de forma iterativa sobre el feedback del cliente, institucionalizando el aprendizaje como autentica gu\u00eda de la startup.<\/p>\n<p><\/p>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eric Ries Este libro contempla metodolog\u00edas empresariales adaptadas a la extrema incertidumbre del entorno actual, caracterizado por el constante cambio tecnol\u00f3gico y en los comportamientos de los consumidores. El m\u00e9todo Lean Startup implica acortar el ciclo de desarrollo del producto y permite entender cuanto antes qu\u00e9 es lo que realmente quieren los consumidores. El libro [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9611,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[6],"tags":[13],"class_list":["post-6564","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-biblioteca-del-emprendedor","tag-lectura-recomendada"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>El M\u00e9todo de Lean Startup - 123 Emprende<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El M\u00e9todo de Lean Startup - 123 Emprende\" \/>\n<meta property=\"og:description\" content=\"Eric Ries Este libro contempla metodolog\u00edas empresariales adaptadas a la extrema incertidumbre del entorno actual, caracterizado por el constante cambio tecnol\u00f3gico y en los comportamientos de los consumidores. El m\u00e9todo Lean Startup implica acortar el ciclo de desarrollo del producto y permite entender cuanto antes qu\u00e9 es lo que realmente quieren los consumidores. El libro [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/\" \/>\n<meta property=\"og:site_name\" content=\"123 Emprende\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/123emprende\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-12T07:55:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-10T15:58:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"915\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@123emprende\" \/>\n<meta name=\"twitter:site\" content=\"@123emprende\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/123emprende.com\/blog\/#\/schema\/person\/eb7c03f48f19f00f4bca7680d4ff197c\"},\"headline\":\"El M\u00e9todo de Lean Startup\",\"datePublished\":\"2017-01-12T07:55:00+00:00\",\"dateModified\":\"2022-01-10T15:58:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/\"},\"wordCount\":124,\"publisher\":{\"@id\":\"https:\/\/123emprende.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg\",\"keywords\":[\"Lectura recomendada\"],\"articleSection\":[\"Biblioteca del emprendedor\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/\",\"url\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/\",\"name\":\"El M\u00e9todo de Lean Startup - 123 Emprende\",\"isPartOf\":{\"@id\":\"https:\/\/123emprende.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg\",\"datePublished\":\"2017-01-12T07:55:00+00:00\",\"dateModified\":\"2022-01-10T15:58:46+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#primaryimage\",\"url\":\"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg\",\"contentUrl\":\"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg\",\"width\":600,\"height\":915},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/123emprende.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"El M\u00e9todo de Lean Startup\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/123emprende.com\/blog\/#website\",\"url\":\"https:\/\/123emprende.com\/blog\/\",\"name\":\"1,2,3,emprende\",\"description\":\"Blog\",\"publisher\":{\"@id\":\"https:\/\/123emprende.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/123emprende.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/123emprende.com\/blog\/#organization\",\"name\":\"1,2,3,emprende\",\"url\":\"https:\/\/123emprende.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/123emprende.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2022\/01\/123emprende.png\",\"contentUrl\":\"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2022\/01\/123emprende.png\",\"width\":270,\"height\":65,\"caption\":\"1,2,3,emprende\"},\"image\":{\"@id\":\"https:\/\/123emprende.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/123emprende\",\"https:\/\/x.com\/123emprende\",\"https:\/\/www.instagram.com\/123emprende\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/123emprende.com\/blog\/#\/schema\/person\/eb7c03f48f19f00f4bca7680d4ff197c\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/123emprende.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7a47578bea6e45ab073158f22bee6f0cab330856ff102d04fc883040ca5e0dd1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7a47578bea6e45ab073158f22bee6f0cab330856ff102d04fc883040ca5e0dd1?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/123emprende.com\/blog\"],\"url\":\"https:\/\/123emprende.com\/blog\/author\/deni_y6ibheej\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"El M\u00e9todo de Lean Startup - 123 Emprende","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/","og_locale":"es_ES","og_type":"article","og_title":"El M\u00e9todo de Lean Startup - 123 Emprende","og_description":"Eric Ries Este libro contempla metodolog\u00edas empresariales adaptadas a la extrema incertidumbre del entorno actual, caracterizado por el constante cambio tecnol\u00f3gico y en los comportamientos de los consumidores. El m\u00e9todo Lean Startup implica acortar el ciclo de desarrollo del producto y permite entender cuanto antes qu\u00e9 es lo que realmente quieren los consumidores. El libro [&hellip;]","og_url":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/","og_site_name":"123 Emprende","article_publisher":"https:\/\/www.facebook.com\/123emprende","article_published_time":"2017-01-12T07:55:00+00:00","article_modified_time":"2022-01-10T15:58:46+00:00","og_image":[{"width":600,"height":915,"url":"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_creator":"@123emprende","twitter_site":"@123emprende","twitter_misc":{"Escrito por":"admin","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#article","isPartOf":{"@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/"},"author":{"name":"admin","@id":"https:\/\/123emprende.com\/blog\/#\/schema\/person\/eb7c03f48f19f00f4bca7680d4ff197c"},"headline":"El M\u00e9todo de Lean Startup","datePublished":"2017-01-12T07:55:00+00:00","dateModified":"2022-01-10T15:58:46+00:00","mainEntityOfPage":{"@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/"},"wordCount":124,"publisher":{"@id":"https:\/\/123emprende.com\/blog\/#organization"},"image":{"@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#primaryimage"},"thumbnailUrl":"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg","keywords":["Lectura recomendada"],"articleSection":["Biblioteca del emprendedor"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/","url":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/","name":"El M\u00e9todo de Lean Startup - 123 Emprende","isPartOf":{"@id":"https:\/\/123emprende.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#primaryimage"},"image":{"@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#primaryimage"},"thumbnailUrl":"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg","datePublished":"2017-01-12T07:55:00+00:00","dateModified":"2022-01-10T15:58:46+00:00","breadcrumb":{"@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#primaryimage","url":"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg","contentUrl":"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2019\/03\/el-metodo-lean-startup.jpg","width":600,"height":915},{"@type":"BreadcrumbList","@id":"https:\/\/123emprende.com\/blog\/el-metodo-de-lean-startup\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/123emprende.com\/blog\/"},{"@type":"ListItem","position":2,"name":"El M\u00e9todo de Lean Startup"}]},{"@type":"WebSite","@id":"https:\/\/123emprende.com\/blog\/#website","url":"https:\/\/123emprende.com\/blog\/","name":"1,2,3,emprende","description":"Blog","publisher":{"@id":"https:\/\/123emprende.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/123emprende.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/123emprende.com\/blog\/#organization","name":"1,2,3,emprende","url":"https:\/\/123emprende.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/123emprende.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2022\/01\/123emprende.png","contentUrl":"https:\/\/123emprende.com\/blog\/wp-content\/uploads\/2022\/01\/123emprende.png","width":270,"height":65,"caption":"1,2,3,emprende"},"image":{"@id":"https:\/\/123emprende.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/123emprende","https:\/\/x.com\/123emprende","https:\/\/www.instagram.com\/123emprende\/"]},{"@type":"Person","@id":"https:\/\/123emprende.com\/blog\/#\/schema\/person\/eb7c03f48f19f00f4bca7680d4ff197c","name":"admin","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/123emprende.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7a47578bea6e45ab073158f22bee6f0cab330856ff102d04fc883040ca5e0dd1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7a47578bea6e45ab073158f22bee6f0cab330856ff102d04fc883040ca5e0dd1?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/123emprende.com\/blog"],"url":"https:\/\/123emprende.com\/blog\/author\/deni_y6ibheej\/"}]}},"_links":{"self":[{"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/posts\/6564","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/comments?post=6564"}],"version-history":[{"count":2,"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/posts\/6564\/revisions"}],"predecessor-version":[{"id":9612,"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/posts\/6564\/revisions\/9612"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/media\/9611"}],"wp:attachment":[{"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/media?parent=6564"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/categories?post=6564"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/123emprende.com\/blog\/wp-json\/wp\/v2\/tags?post=6564"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}